Modern Dynamic Website
What does “dynamic website” mean and when is it worth choosing it?
A dynamic website is an advanced web application capable of generating and adjusting content in real-time based on user requests, serverless functions, database entries, headless CMS systems, or external APIs. Unlike static websites, dynamic sites offer an interactive experience, user authentication, content personalization, and sophisticated business functionality.
A dynamic website uses advanced frameworks such as Next.js (App Router, SSR, ISR, SSG), Vite, Gatsby or Node.js / PHP (Laravel / Symfony). This allows us to create a hybrid environment - some pages can be generated statically and some dynamically.
What is the difference between a “dynamic” solution and a static one?
- Static Solutionsgenerate HTML files at compile time, which limits dynamic features, but provides faster loading.
- Dynamic Solutionsallow data to be retrieved from a database, CMS or API at runtime. This is crucial when content on the site changes frequently and user interactions need to be processed (e.g., login, shopping cart, reservations).
# Business Benefits
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Full control over user experience
Dynamic websites allow personalization of content based on user behavior, location, browsing history or other parameters. The ability to create personalized user paths increases conversions. -
Flexible content management
User-friendly admin panel (e.g. Strapi, WordPress headless, Sanity, dedicated CMS) for quick editing and publishing. You don't have to go into the site code to add a new entry. -
Enhanced SEO and positioning
Server-side rendering (SSR) makes it possible for search engines to effectively index a site's content, resulting in better search engine rankings and more organic traffic. Better for AI Overviews -
Advanced functionalities
User authentication, online payments, booking systems, PDF generation, CRM integrations, and more. -
Hybrid approach (SSR / SSG / ISR)
You can combine the benefits of static pages and dynamic content. Selected sub-pages are generated statically, others dynamically as needed. Server-side rendered (SSR) and incremental static regeneration (ISR) pages provide instant loading and up-to-date content. -
Performance and scalability
Next.js or Gatsby can cache results, use incremental static regeneration, and when combined with serverless (Vercel, AWS, Cloudflare) the site is ready for heavy traffic. An investment in a dynamic site is an investment in the technological foundation of the business. -
Growth and customization
Architecture that allows for progressive enhancement of functionality without rewriting the code. Modular system - further sections can be added to the existing site, e.g. blog, store, logged-in area.
# Dynamic website Key Features
- Server-side Rendering (SSR)– Faster loads and improved SEO through pre-rendered HTML.
- Static Site Generation (SSG)– Ultra-fast load times through build-time rendering.
- Incremental Static Regeneration (ISR)– Update static pages in the context without rebuilding the full application.
- Next.js API Routes– Built-in, secure endpoints for external integrations.
- Middleware– Pre-render logic for authentication or redirection.
- Headless CMS– Easy content management via WordPress, Strapi, or Sanity.
- Databases– Relational or NoSQL databases for structured data management.
- Serverless Functions– Backend code execution without server management.
- TypeScript– Reduced errors and enhanced teamwork through static typing.
- Images & Assets Optimization– Automated compression for peak performance.
- Advanced Routing– Flexible navigation and content delivery.
- Real-time Interaction– Immediate responsiveness to user inputs.
- Security– Integrated authentication and authorization measures.
- SEO Optimization– Comprehensive search visibility improvements.
- Scalability– Easily expandable for future e-commerce or advanced modules.
# Subtypes & Expansion Opportunities
# SaaS Application with Admin Panel
A website with login, account management and subscription payment functions. Example: a project management platform with billing and reporting functions, or a diet and menu platform, available by logging in with a subscription model. (The customer pays monthly for access to the application, and you manage subscriptions and payments).
# Information Platform (Magazine) / Blog
Dynamic content management system with categorization, tagging and search capabilities. Example: a company blog with advanced publishing and comment moderation features.
# Classified Announcements / Marketplace
A platform for publishing and viewing announcements with advanced filters and search options. Example: a local real estate classifieds service.
# Interactive Web Application
A site with powerful interactive features, such as calculators, product configurator, quizzes. Example: loan calculator with visualization of repayments and schedules.
# Educational Platform
A system for publication of online courses with user progress tracking and certification. Example: internal training platform for company employees.
# Reservation & Scheduling Systems
An Web App with appointment booking, availability management and notification functions. Example: medical office appointment booking system. Perfect for beauty, hospitality, service industry. The customer can book appointments and you manage the calendar. (Integration with Booking, Airbnb).
# Community Portals
A platform that allows users to create profiles, interact with each other and publish content. Example: an industry forum for professionals.
# CRM / ERP Systems
An Web App for managing customer relationships, projects and company resources. Example: sales pipeline management system. For B2B clients requiring continuous data exchange between the site and CRM/ERP.
# Shop Applications (Hybrid)
A page presenting products with the possibility of ordering selected items. Example: a page for a restaurant with a menu and the ability to order supplies.
# Admin Dashboards
An extensive panel for process management, analytics and reporting (e.g., recruitment system, project monitoring).
# Event / conference website with dynamic form
Ability to register participants, generate tickets, online payment and automatic notifications.
# Technologies & Tools
- Next.js / Gatsby / Vite – SSR, SSG, ISR capabilities
- Node.js / Express – Server-side logic and APIs
- MongoDB / PostgreSQL – Versatile data storage
- Headless CMS (Strapi, Sanity, WP Headless) – Seamless content editing
- Docker / CI/CD – Efficient deployment and testing
- Stripe / PayU / Przelewy24 – Secure online payments
- AWS / Vercel / Netlify – Cloud-based infrastructure
- Figma / Adobe XD – UI/UX design
- TypeScript – Reliable, maintainable code
# Example implementations / Usage scenarios
- Modern website for dog nutritionist.
With a unique design and interactive calculators, clients can quickly compose a diet for their pet. Site integrated with WP CMS for a dynamic blog module, hosted by the nutritionist himself.
Check live website: piessyty.pl

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Dynamic Web Application Next.js.
The largest spare parts catalog for maintenance. Next.js application written using modern technologies. In addition to the e-commerce layer, the application includes hybrid pages, including mostly dynamic pages. Data is retrieved via API from customer systems and handled and displayed on the page, depending on multiple scenarios and configurations.Check live website: aserto.pl
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Medical industry course website. An educational platform for doctors and pharmacists, with the ability to purchase courses online. The site is integrated with Stripe payment system, as well as a booking system for training courses.
Check live website: kursymedyczne.online
# Collaboration process / Methodology of operation.
1 Contact and requirements analysis.
We identify whether the project requires database integration, an external API, or whether serverless services will suffice.
- How much does a dynamic website cost? Get a quote: click here!.
- Get a quote for another type of website, store or dedicated application: Click here!.
- Make an online appointment (Workshop, Site or Store Audit, Consultation, SEO Analysis): Click here!.
2 UI/UX Design.
Creating interface mockups in Figma, defining user paths, information architecture and design system. Iterative design refinement based on feedback.
3 Architecture and Configuration. We create the application architecture, select the CMS, database and framework. We establish goals and functionalities.
- Implementation and testing. We code the various modules (login, management panel, blog, bookings). We test security and performance. At this stage, the client has access to the development environment to verify progress.
5 Publication and support. We deploy the project in the cloud (Vercel, AWS, etc.), providing continuous monitoring and development. The ordering party can also use its own environment, such as VPS, dedicated server, shared hosting.
Explore more: Static Websites & WordPress Websites.